5 Creative Ways to Market Local Events Online
Just because you are holding your event offline doesn’t mean you can’t market it online! An online campaign can supplement your standard local event promotional tactics – which usually range from reaching out to local media to mobilizing a network of local brand advocates. There are a number of great ways that you can utilize social media to get the word out about your local event. The important part of the equation is to link these efforts to a broader promotion plan, and let your online activities supplement your typical media promotions. Strategic use of online marketing can help stimulate word of mouth discussions about your event and make it easy to share event details with your target communities. Here are some tactics to consider.